A misty village woodshop: a robot arm holds an oak plank while an older Korean man planes it by hand and a teenage apprentice watches.
A village pottery workshop in watercolour mist: a clay 3D printer prints a tall vase while a Ghanaian potter smooths a bowl by hand.
Philip Deng The Future
Is Not
For Profit
AI, Capitalism and the Economy We Could Build Instead

A book of essays · in progress

The Future Is Not For Profit

The future is not for profit. The future is for us.

Standalone essays on AI, capitalism and the economy we could build instead: one where work means something, makers thrive in their own towns, and the point of it all is people. Hardcover, ebook, and an audiobook in my voice.

Sign-ups open here soon.

Presales open when the manuscript is done.

The world these essays reach for

A solar-powered loom weaving sea green and ochre, a young Quechua weaver guiding the warp.
The loom
A teenager holds a freshly printed part to a cargo bike's hub while an older mechanic points.
The repair bench
A small delivery robot opens at a bakery step; a Filipino grandmother lifts out bread and flowers.
The delivery

Makers in their own towns, with machines that work for them.

Inside

The essays

  1. A Little Grape JuiceSeeing AI for what it is, without losing the wonderReady
  2. Things Going RightWhat the worst AI scenario actually looks likeResting
  3. GodisgoodCapitalism has an alignment problem, and AI is about to break itFull draft
  4. The Wrong FightWhat should the economy look like after AI, when work stops being the ticket?Drafting

Each essay stands on its own. More are on the way.

Read the opening

A bunch of dark grapes and a small clay cup of grape juice on a linen cloth, in loose watercolour.

A Little Grape Juice

Seeing AI for what it is, without losing the wonder

Around 1,850 years ago, the Roman emperor Marcus Aurelius kept a notebook of private reminders to himself, the one we now call the Meditations. In one entry he describes a habit he was trying to build. When a fancy meal is set in front of you, see it as the dead body of a fish, or a bird, or a pig. The Falernian, a famous Roman wine, “is only a little grape-juice, and this purple robe some sheep’s wool dyed with the blood of a shell-fish.”1 He wanted to see through the things people admired, all the way down to what they actually were.

I try to practice that habit too, and lately the thing I believe is most important to see clearly is the thing I use all day. I write and build with AI every day. I’m writing this essay right on the page of a little website on my laptop, and an AI built the whole thing for me. When I want something changed or researched, I leave a note in the margin, and a few minutes later it’s done.

At work, the product design I’m doing with it for my company, Grantable, is astonishing. It works from our company brain, the shared notes where we keep everything we know, so it already understands our customers, our software and the decisions we’ve made. The speed, the flexibility, the comprehension, the fidelity of context. I rarely have to correct it anymore. It just knows things.

Honestly, it’s pretty damn amazing. Marcus wanted to strip the things he looked at of every word that made them seem grand. I don’t want to make AI sound small, because it isn’t, but I do think it’s imperative we see it clearly. So I’ve been trying to do what he did, to look past the wonder at what’s actually happening inside the machine. What is AI, really?

Read the rest when the book is out →

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The Future Is Not For Profit

Presales open when the manuscript is done.

Sign-ups open here soon.